With the 2014 world cup around the corner, on april 2014 Nike
launched its global campaign “Risk Everything”.
launched its global campaign “Risk Everything”.
To support this campaign several events were created,
the Nike Hypersense Exibhitions was one them.
the Nike Hypersense Exibhitions was one them.
The exhibition showcased for the first time the past 20 years
of Nike’s innovations in football – from the very first “The Nike”
to the revolutionary Flyknit Magista boot.
of Nike’s innovations in football – from the very first “The Nike”
to the revolutionary Flyknit Magista boot.
25 hand picked artists around the globe were invited to create
artwork about Nike national teams. I had the privilege to be
given the soccer biggest nation, Brazil.
artwork about Nike national teams. I had the privilege to be
given the soccer biggest nation, Brazil.
